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After bringing the company back to profitability by 1997, Kotick spent the next decade expanding Activision's products through acquisitions of an estimated 25 studios, which resulted in several successful series of games, including Tony Hawk's, Call of Duty, and Guitar Hero. Kotick instituted a large restructuring to pull the company out of debt, including renaming the company as Activision and moving it to Santa Monica, California. In 1991, Bobby Kotick and a group of investors had acquired the failing Mediagenic, the company that Activision had become from former leadership. History Background and formation (2007–2008) 1.3 Split from Vivendi and growth (2013–2014).Securities and Exchange Commission, multiple workplace walkouts, the resignation or dismissal of several employees, the loss of multiple company event sponsors, and the company continuing to receive hundreds of workplace harassment allegations. The suit triggered an investigation by the U.S. In late July 2021, the company was sued by the California Department of Fair Employment and Housing on allegations of sexual harassment and employee discrimination. The company has also been involved in multiple notable controversies, including allegations of infringed patents and unpaid royalties. As of March 2018, it is the largest game company in the Americas and Europe in terms of revenue and market capitalization. Activision Blizzard's titles have broken a number of release records. Under Blizzard Entertainment, the company has invested into esports initiatives around several of its games, most notably Overwatch and Call of Duty. Among major intellectual properties produced by Activision Blizzard are Call of Duty, Crash Bandicoot, Guitar Hero, Tony Hawk's, Spyro/ Skylanders, World of Warcraft, StarCraft, Diablo, Hearthstone, Heroes of the Storm, Overwatch, and Candy Crush Saga. The company owns and operates additional studios under an independent studios model under Activision Publishing, including Treyarch, Infinity Ward, High Moon Studios, and Toys for Bob. Activision Blizzard currently includes five business units: Activision Publishing, Blizzard Entertainment, King, Major League Gaming, and Activision Blizzard Studios. The company is traded on the NASDAQ stock exchange under the ticker symbol ATVI, and since 2015 has been one of the stocks that make up the S&P 500. (the publicly traded parent company of Activision Publishing) and Vivendi Games. The company was founded in July 2008 through the merger of Activision, Inc. is an American video game holding company based in Santa Monica, California. Activision Blizzard Consumer Products GroupĪctivision Blizzard, Inc.